11 Jul Why Should We Analyze Facebook Ads Results?

Posted at 15:46h in Facebook Advertising by Jason Gan

Starting running Facebook and Instagram ads is the easiest part. Anyone with a Facebook profile can create a Meta (Facebook) ads account instantly and start spending money on Facebook ads and Instagram ads. What comes next is the most critical part - How do we know if...

22 Apr SMEs going online – 5 mistakes to avoid

Posted at 14:31h in Ecommerce, Facebook Advertising by Jason Gan

Over the past 10 years, I’ve help tens of local SMEs going online. SME going digital or SME digitalization is not as easy as it seems, I’ve summarized 5 mistakes to avoid in this article. Local SMEs have been slow in going online or adopting digitalization....

26 Aug Effective Facebook Advertising Strategy for Real Estate & Property Industry

Posted at 18:46h in Facebook Advertising by Jason Gan

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Facebook and Instagram are among the best lead generation channels for real estate and property businesses. In this article, I'm going to share with you the challenges and solutions to build an effective Facebook advertising strategy for real...

11 Jun Facebook Lead Generation Ads Stop Working – What Can Be Done?

Posted at 14:44h in Facebook Advertising by Jason Gan

[vc_row row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Facebook lead generation ads is a powerful way for businesses to collect meaningful data for their businesses on Facebook. This powerful advertising tool was launched in October 2015 to "make signing up for business information easy for people and...

01 Jun Contextual Facebook Advertising Strategy for Ecommerce

Posted at 15:53h in Facebook Advertising by Jason Gan

[vc_row row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]One of the biggest mistake Facebook advertisers make, is neglecting unconverted visitors. This article shares how contextual Facebook advertising for ecommerce businesses done right can multiply your ROI instantly. I'll be laying out how we strategize an effective Facebook advertising...

25 Sep Understanding Facebook Advertising Objectives – The Fundamental

Posted at 16:18h in Facebook Advertising by Jason Gan

We've been doing Facebook advertising for the past 9 years, helping brands spent millions on the social network. There's one thing I realise among SMEs that worries me, when they look to the social network as their marketing channel, is that most of them, are...

06 Oct 5 Effective Facebook Advertising Techniques for Ecommerce Website

Posted at 09:03h in Facebook Advertising by Jason Gan

As an agency we have worked with hundreds of ecommerce businesses and I believe there are some effective Facebook advertising techniques for ecommerce website you should consider using. Let's face it, having a beautifully designed ecommerce website does not bring you sales, you need good digital...

02 Oct The Complete Guide to Facebook Custom Audience

Posted at 17:23h in Facebook Advertising by Jason Gan

One thing that distinguished Facebook from other online advertising platforms, is its Facebook Custom Audience. If used right, this could be the holy grail to your online advertising success. In this article I'll walk you through how to set up Facebook Custom Audiences, and how...

Facebook Advertising